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X-WR-CALNAME:Central Virginia Small Business Development Center
X-ORIGINAL-URL:https://dev.cvsbdc.laughingrhino.com
X-WR-CALDESC:Events for Central Virginia Small Business Development Center
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DTSTART;TZID=UTC:20240328T100000
DTEND;TZID=UTC:20240328T110000
DTSTAMP:20260414T153726
CREATED:20240315T164036Z
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SUMMARY:Biometric Betrayal: How Our Bodies Become Tools for Hackers
DESCRIPTION:Topic: Cybersecurity\n\nOverview of Live Webinar \nAttention all small business owners! Biometrics are being used everywhere to “improve” the security of user logins and to help us authenticate our identity. However\, if your biometrics are compromised\, they are compromised forever. Join us for an engaging live webinar where we show you the latest tricks bad actors are using to steal your identity and what you can do to help protect yourself against this growing threat. In this session\, you will: \n\nGain a Deeper Understanding: Learn how MFA (Multi-Factor Authentication) is being used for identification and authentication\, and the role biometrics can play.\nArm Yourself with Knowledge: Discover ways bad actors can steal your biometrics and use them to impersonate you when perpetrating their latest scams.\nStrengthen Your Defenses: Learn effective strategies to safeguard your company against identity theft.\n\nDon’t miss this opportunity to enhance your awareness and fortify your business’s security. Register now to stay steps ahead of the evolving cyber landscape! \n\nREGISTER\n\n\n\nThe webinar will be presented by the following speakers: \nDr. Teresa Piliouras – CEO and Founder\, Technical Consulting & Research\, Inc.\, an IT company specializing in AI\, cybersecurity\, quality management\, and data analytics. Dr. Piliouras is a consultant\, educator\, inventor\, and author. She holds a BS from the University of Illinois\, an MBA from Iona College\, and a PhD from NYU Tandon School of Engineering. \nPui Lam (Raymond) Yu – Executive Vice President Engineering at Technical Consulting & Research\, Inc.\, has over 20 years of industry experience in Cybersecurity\, Software Engineering\, and Systems Engineering. He received his BEEE and MSEE from Stevens Institute of Technology and Rensselaer Polytechnic Institute\, respectively\, and his MSCS from New York University Tandon School of Engineering. \nAdithya Rajendran – Cybersecurity Analyst at Technical Consulting & Research\, Inc. He received his Bachelor of Science in Computer Science from Baskin Engineering at UCSC\, and has a strong foundation in programming\, data structures\, algorithms\, and software engineering. \nCurtis Rowe II – Cybersecurity Analyst Intern\, Technical Consulting and Research\, Inc.\, received his BS in Cognitive Science from the University of California\, San Diego. \n  \nCo-sponsor(s) & Partner(s): Prince William County Department of Economic Development & Prince William Chamber of Commerce \nCancellation Policy: Contact us earlier than OR 72 hours (3 days) prior to event. Kindly email – help@masonsbdc.org (preferred) or call 703-261-4105 to notify the team. \nSpecial Instruction: This live webinar will be offered on the Zoom platform. You will receive a Zoom inivitation link after the registration. \n\nFee: No Cost
URL:https://dev.cvsbdc.laughingrhino.com/event/biometric-betrayal-how-our-bodies-become-tools-for-hackers/
LOCATION:Online
CATEGORIES:Cybersecurity,Online event
ORGANIZER;CN="Mason SBDC":MAILTO:help@masonsbdc.org
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DTSTART;TZID=UTC:20240328T120000
DTEND;TZID=UTC:20240328T130000
DTSTAMP:20260414T153726
CREATED:20240201T172632Z
LAST-MODIFIED:20240201T175726Z
UID:14461-1711627200-1711630800@dev.cvsbdc.laughingrhino.com
SUMMARY:Trademark Basics
DESCRIPTION:Join us for a discussion about what all entrepreneurs\, small businesses\, and start-ups should know about trademarks. We’ll discuss what trademarks are\, the benefits of federal trademark registration\, and the basics of the registration process. We’ll also talk about why it’s so important for any new business to select a trademark that is both federally registrable and legally protectable. \nWe’ll direct you to free resources from the USPTO and close out the discussion with a question-and-answer session. \nREGISTER\n\n  \nSpeaker: Mariessa Terrell\, Attorney Advisor\, Trademarks Customer Outreach\, USPTO \nWebinar presented in collaboration with the United States Patent and Trademark Office. \nA confirmation email with the Zoom login information will be sent after registration – a day before before the event – please be on the lookout for it. \n\nSpeaker(s): \nCo-Sponsor(s): \n  \nFee: No Cost
URL:https://dev.cvsbdc.laughingrhino.com/event/trademark-basics/
LOCATION:Online
CATEGORIES:Managing a Business,Online event
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BEGIN:VEVENT
DTSTART;TZID=UTC:20240328T130000
DTEND;TZID=UTC:20240328T140000
DTSTAMP:20260414T153726
CREATED:20240315T133437Z
LAST-MODIFIED:20240315T133437Z
UID:14848-1711630800-1711634400@dev.cvsbdc.laughingrhino.com
SUMMARY:How to Use Sales Funnels & Marketing Automation to Grow Your Business
DESCRIPTION:Thu\, Mar 28\, 2024 1:00 PM EDT\n\n\n\nA sales funnel is a marketing term describing where your customers are in their purchasing journey and what marketing tools you can use to guide potential customers from interest to purchase. \nIn this webinar\, you’ll learn how to use sales funnels to grow your business\, automate your marketing tasks\, create a complete customer journey map and determine your business KPIs so you can easily track what’s working and what’s not. \nYou’ll learn: \n\nWhat is a sales funnel and how to use it in your business\nHow to create a complete customer journey map from discovery to purchase\nAutomation tools you can use to streamline marketing processes\nHow to establish and measure KPIs\n\n\nREGISTER\nPresenters\n \nYemi Oluseun\nGrowth Consultant\, Project Manager\, The Change Hive
URL:https://dev.cvsbdc.laughingrhino.com/event/how-to-use-sales-funnels-marketing-automation-to-grow-your-business/
LOCATION:Online
CATEGORIES:Marketing & Social Media,Online event
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