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X-WR-CALNAME:Central Virginia Small Business Development Center
X-ORIGINAL-URL:https://dev.cvsbdc.laughingrhino.com
X-WR-CALDESC:Events for Central Virginia Small Business Development Center
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BEGIN:VEVENT
DTSTART;TZID=UTC:20240501T100000
DTEND;TZID=UTC:20240501T120000
DTSTAMP:20260412T020345
CREATED:20240223T151057Z
LAST-MODIFIED:20240223T151057Z
UID:14776-1714557600-1714564800@dev.cvsbdc.laughingrhino.com
SUMMARY:Financing Your Small Business
DESCRIPTION:Promotional Video HERE \nDuring this live webinar (Zoom)\, attendees will learn: \n\nFinancing Basics – Types of Financing\nFunding Sources & Financing Programs\nCommon Misconceptions of Small Business Financing\nBank Financing Basics\nPreparing for Financing\nStrategies for your Bank Presentation\nAnd Much More!\n\nREGISTER\n\n\nSpeaker: Timm Johnson – Director & Senior Business Counselor\, Mason SBDC \nCo-sponsor(s) & Partner(s): Prince William County Department of Economic Development & Prince William Chamber of Commerce \nCancellation Policy: Please provide 24-hours notice prior to event. Kindly email – help@masonsbdc.org (preferred) or call 703-261-4105 to notify the team. \nSpecial Instruction: This live webinar will be presented via Zoom. Webinar access details (Zoom invitation) will be provided after registration \n\nFee: No Cost
URL:https://dev.cvsbdc.laughingrhino.com/event/financing-your-small-business/
LOCATION:Online
CATEGORIES:Business Funding,Online event
ORGANIZER;CN="Mason SBDC":MAILTO:help@masonsbdc.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240501T120000
DTEND;TZID=UTC:20240501T130000
DTSTAMP:20260412T020345
CREATED:20240409T153951Z
LAST-MODIFIED:20240409T153951Z
UID:14977-1714564800-1714568400@dev.cvsbdc.laughingrhino.com
SUMMARY:Payment Processing
DESCRIPTION:This one-hour webinar is designed for small business owners to learn more about credit card optimization\, including reducing fees on credit cards and gifts cards. \nLearning Outcomes: \n\nChoosing a Processor – What to look for when picking a company to process credit cards.\nVisa/MC Interchange – Find out how the processors get charged and how it affects you.\nGift Card Programs – Will setting up a gift card program for your business help? If so\, learn how to set one up.\nCash Discounting – Find out how to pass the fees to the cardholder in a way that doesn’t break Visa/MC compliance.\n\nBy registering for this seminar\, you grant UMW SBDC permission to share your contact information with the speaker. \nREGISTER\n\n\nSpeaker(s): Ed Hopper is the CEO of Altor Processing Systems\, founded in 1999. In January 2018\, he led his company in a new direction. They launched Altor/50 and now donate half of their net profits to over 20 charities. Ed says “We can usually help merchants save money and help charities at the same time. It’s a Win/Win!” Ed spends his free time in the summer as a Supervisor for Virginia Beach Lifesaving Service and is a previous member of the Virginia Beach Volunteer Rescue Squad. He sits on the board for both the Virginia Beach Minority Business Council and the Virginia Beach Surf and Rescue Museum. Ed and the company focus on serving SWaM and Veteran owned businesses. They currently teach this course for the City of VA Beach SWaM office as well as the VBOC (Veteran’s Business Outreach Center) in Norfolk which services Virginia and West Virginia. \nCo-Sponsor(s): \nFee: No Cost \n  \n\n\n\nFacilitated by \n \nUniversity of Mary Washington SBDC
URL:https://dev.cvsbdc.laughingrhino.com/event/payment-processing-4/
LOCATION:Online
CATEGORIES:Managing a Business,Online event
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240502T120000
DTEND;TZID=UTC:20240502T130000
DTSTAMP:20260412T020345
CREATED:20240329T135826Z
LAST-MODIFIED:20240329T135826Z
UID:14913-1714651200-1714654800@dev.cvsbdc.laughingrhino.com
SUMMARY:First Thursdays with the SBA: Crowdfunding
DESCRIPTION:Grab your lunch and join us the first Thursday of each month to learn more about SBA programs and network with other small business owners.\n\n\nTopic: Crowdfunding \nAre traditional funding sources not a fit for your business? Consider crowdfunding. Join us as we discuss how crowdfunding works\, why it may work for you\, and tips and tricks on how to be a successful crowd funder. Finding revenue is one of the challenges for a project/idea/business. There are many options to help fund it. One option that may be the stepping stone to success is crowdfunding. Come in and learn if this is a possible funding stream for your future success. Maximized to the fullest use can mean more than money. \nKey Takeaways: \n\nWhat is crowdfunding?\nHow can crowdfunding help you finance your business?\nMistakes to avoid in a crowdfunding campaign.\n\n\n\n\nREGISTER\n\n  \n\n\n\nSpeaker(s): Martin Short\, Lead Economic Development Specialist & Public Information Officer \nCo-Sponsor(s): \nOnce registered\, an automated email with the Zoom link will be sent to you. If you need further assistance or have a question\, please contact us at (540) 654-1383 \nFee: No Cost
URL:https://dev.cvsbdc.laughingrhino.com/event/first-thursdays-with-the-sba-crowdfunding/
LOCATION:Online
CATEGORIES:Access to Capital,Online event
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240502T120000
DTEND;TZID=UTC:20240502T140000
DTSTAMP:20260412T020345
CREATED:20240124T160116Z
LAST-MODIFIED:20240124T160116Z
UID:14262-1714651200-1714658400@dev.cvsbdc.laughingrhino.com
SUMMARY:Pitch Preview
DESCRIPTION:Virginia early-stage innovative entrepreneurs:  Charlottesville Angel Network (CAN) and Virginia Small Business Development Center (VSBDC) have joined forces to help you polish your pitch presentation.\nCAN and VSBDC are offering four pitch practice opportunities in 2024\, with accredited angel investors in attendance. There is no cost to participate and presenter(s) will leave with actionable feedback from these angel investors. \nThree applicants will be selected for each Pitch Preview event\, held the first Thursday of the selected months\, between 12:00-2:00 pm. Attendees commit to thirty minute time slots consisting of: 5 minutes to join and meet angels\, 15 minutes to pitch\, and 10 minutes for feedback. Events will be held virtually over Zoom\, hosted by Central Virginia SBDC. \n**This is not an application for funding or a formal presentation to request investment.** \nFor more detailed qualification information and to apply\, please read\, and if eligible\, submit an application for consideration in the program. If you aren’t sure if you are ready or if you should apply\, email events@dev.cvsbdc.laughingrhino.com to complete a request for counseling form for a confidential meeting. \n\nApply for Pitch Preview\, May 2\nDeadline to apply: April 25 \n\n 
URL:https://dev.cvsbdc.laughingrhino.com/event/pitch-preview-14/
LOCATION:Online
CATEGORIES:Access to Capital,Business Funding,Online event
ATTACH;FMTTYPE=image/jpeg:https://dev.cvsbdc.laughingrhino.com/wp-content/uploads/2021/03/new-pitch-logo.jpg
ORGANIZER;CN="Central Virginia Small Business Development Center (CVSBDC)":MAILTO:events@dev.cvsbdc.laughingrhino.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240507T100000
DTEND;TZID=America/New_York:20240507T104500
DTSTAMP:20260412T020345
CREATED:20240430T133054Z
LAST-MODIFIED:20240430T133054Z
UID:15158-1715076000-1715078700@dev.cvsbdc.laughingrhino.com
SUMMARY:WiseChoice Healthcare Alliance Webinar
DESCRIPTION:WiseChoice Healthcare – A New Affordable Healthcare Option for Small Businesses\n\n\n\n\n\nIf you’ve ever run or worked with a small business\, you know just how important providing healthcare coverage is to ensure employees are happy\, and most importantly\, healthy. WiseChoice Healthcare Alliance is an important step forward in the expansion of access to better health coverage for small businesses\, which account for over 90% of employers in the state. \nFormed from a 30-year partnership between the Virginia Chamber of Commerce and Anthem Blue Cross and Blue Shield in Virginia\, the WiseChoice Healthcare Alliance is designed to help drive healthcare engagement and literacy that will lead to improved long-term health and lower healthcare costs. Anthem Blue Cross and Blue Shield has a long-standing record of excellence in the administration of plans like WiseChoice in states like Georgia\, Indiana\, Kentucky\, Missouri\, and Ohio – and now Virginia. \nClick here for more information on WiseChoice Healthcare Alliance. \nRegister
URL:https://dev.cvsbdc.laughingrhino.com/event/wisechoice-healthcare-alliance-webinar/
LOCATION:Online
CATEGORIES:Managing a Business,Online event
ATTACH;FMTTYPE=image/jpeg:https://dev.cvsbdc.laughingrhino.com/wp-content/uploads/2024/04/EventPhotoFull_WiseChoice-logo_tagline-sq.jpg
ORGANIZER;CN="Charlottesville Regional Chamber of Commerce":MAILTO:connect@cvillechamber.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240507T123000
DTEND;TZID=UTC:20240507T140000
DTSTAMP:20260412T020345
CREATED:20240409T155219Z
LAST-MODIFIED:20240409T155219Z
UID:14981-1715085000-1715090400@dev.cvsbdc.laughingrhino.com
SUMMARY:Federal Contracting: Proposal Writing Tips & Tricks
DESCRIPTION:Training Topics: A Virginia APEX Accelerator Organized or Sponsored event\, Government Contracting\, Government Industrial Base (GIB) Readiness\, Intermediate Level\, Introductory Level\, Marketing/Sales\, Orientation\, Basic Training\, Introductory Topics\, Proposal Preparation / Response\nDescription: \n\n\nThis session will present some common sense tips on how to write an effective state or federal contract proposal. \nTopics covered include: \n\nUnderstand Uniform Contract Format – RFP\nThings to consider before writing\nProposal writing tips\nTypical evaluation criteria\nWin Theme development\nKeys to proposal success\nTypical elements of successful proposals\nWhy proposals lose points\n\n\n\n\nREGISTER\nInstructions:\nWebinar information will be sent to registrants prior to the class and will be conducted via GoToWebinar. After registration is complete\, your email confirmation will contain the link. You MUST register your name and email and receive the login information and calendar invite before you can join the webinar. You may attend without downloading the software\, but please understand your webinar functions may be limited. \n\nInstructor Lisa Wood is the current statewide director of Virginia APEX Accelerator. She previously was the Statewide Director of the Procurement Technical Assistance Centers (PTAC) for the Connecticut PTAC and prior to that was Statewide Director with the Ohio Department of Development after serving as PTAC Director for the Northwest Commission of Pennsylvania. Before joining the PTAC (now APEX Accelerator) community\, Lisa was a Contracting Officer for Bechtel Plant Machinery\, Inc. in the Greater Pittsburgh Area.  \nIMPORTANT NOTICE: Please note that this GoToWebinar event will be recorded for future publication/distribution by the Virginia APEX Accelerator. By joining this session\, you automatically consent to be recorded during the Q&A period if you choose to speak. If you do not consent to being recorded\, you may constrain your questions to written submissions. If you have questions or concerns\, please email apex@gmu.edu to discuss with the host organization or do not join the session.
URL:https://dev.cvsbdc.laughingrhino.com/event/federal-contracting-proposal-writing-tips-tricks/
LOCATION:Online
CATEGORIES:Contracting,Online event
ATTACH;FMTTYPE=image/jpeg:https://dev.cvsbdc.laughingrhino.com/wp-content/uploads/2020/10/capitol.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240508T100000
DTEND;TZID=America/New_York:20240508T120000
DTSTAMP:20260412T020345
CREATED:20240223T150640Z
LAST-MODIFIED:20240223T150640Z
UID:14774-1715162400-1715169600@dev.cvsbdc.laughingrhino.com
SUMMARY:Marketing 101
DESCRIPTION:Refresh your knowledge to effectively market your goods and/or services! This live webinar (via Zoom) will cover the following marketing essentials: \n\nHow to choose your target group(s)\nHow to communicate with your target(s)\nMarket Definition\nMarket Segmentation\nCompetitive Analysis\nCompany Branding\nOnline (SEO) and Offline Marketing\n\nREGISTER\n\nSpeaker: Bernard Ferret – Senior Business Counselor\, Mason SBDC & Serial Entrepreneur \nCo-sponsor(s) & Partner(s): Prince William County Department of Economic Development & Prince William Chamber of Commerce \nCancellation Policy: Contact us earlier than OR 72 hours (3 days) prior to event. Kindly email – help@masonsbdc.org (preferred) or call 703-261-4105 to notify the team. \nSpecial Instruction: This live webinar will be offered on the Zoom platform. You will receive a Zoom inivitation link after the registration. \nFee: No Cost \nWebinar (Live)
URL:https://dev.cvsbdc.laughingrhino.com/event/marketing-101-2/
LOCATION:Online
CATEGORIES:Marketing and Sales,Online event
ATTACH;FMTTYPE=image/jpeg:https://dev.cvsbdc.laughingrhino.com/wp-content/uploads/2023/06/Untitled-design.jpg
ORGANIZER;CN="Mason SBDC":MAILTO:help@masonsbdc.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240514T130000
DTEND;TZID=UTC:20240514T130000
DTSTAMP:20260412T020345
CREATED:20240508T164912Z
LAST-MODIFIED:20240508T164912Z
UID:15189-1715691600-1715691600@dev.cvsbdc.laughingrhino.com
SUMMARY:How to Write a One-Page Business Plan: A Step-by-Step Guide
DESCRIPTION:In this webinar\, you will learn how to write a one-page business plan for your business. We’ll also discuss how writing a one-page business plan can help you organize your ideas and allow you to be focused and concise about your business goals. \nOur expert presenter will show you each element of the one-page business plan\, including identifying the problem your business solves\, your value proposition\, your target audience and much more. \nYou’ll learn the following: \n\nThe benefits of a one-page business plan vs. other business plans\nPractical tips on writing a one-page business plan\nHow a one-page business plan can eliminate distractions and help you focus\n\nLive attendees will receive free business resources and a link to this webinar recording \n\nREGISTER
URL:https://dev.cvsbdc.laughingrhino.com/event/how-to-write-a-one-page-business-plan-a-step-by-step-guide/
LOCATION:Online
CATEGORIES:Online event,Starting a Business
ATTACH;FMTTYPE=image/png:https://dev.cvsbdc.laughingrhino.com/wp-content/uploads/2024/05/onepagebusinessplan1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240515T100000
DTEND;TZID=America/New_York:20240515T120000
DTSTAMP:20260412T020345
CREATED:20240223T145846Z
LAST-MODIFIED:20240223T145846Z
UID:14769-1715767200-1715774400@dev.cvsbdc.laughingrhino.com
SUMMARY:Building Your Value Proposition Design (VPD) - *Webinar (Live)* - PW
DESCRIPTION:Topic: Business Basics\n\nPromotional Video HERE \nWebinar Learning Objective \nPlease join Senior Business Counselor\, and Adjunct GMU Professor George Siragusa\, as he guides you through a step-by-step process of building your Value Proposition Design which is invaluable to startups\, early stage companies\, growth\, or even mature businesses! \nThe Value Proposition Design (VPD) is a framework that enables businesses to develop and solidify their foundational ideas for how they will create\, communicate\, deliver and then extract marketplace value for a differentiated product or service intended to solve a specific problem aligned with a specific customer need while delivering tangible benefits\, for an intended potential customer segment in a domain space or industry sector. It lives inside something called the Business Model Canvas\, another important foundational business framework. \nThe VPD is absolute “ground zero” thinking for: \n\nEntrepreneurs with ideas for a product or service business\nEarly stage companies\n\nThe VPD is critical formative thinking for: \n\nNew business ventures\nGrowth businesses\n\nThe VPD is valuable for: \n\nBusinesses considering a “pivot” in some aspect of their business\nMature businesses looking to expand or grow their offerings or markets\n\nThe VPD will: \n\nhelp clients understand how they can create enduring personal value with your products\nlower your cost of customer acquisition and retention\navoid wasting your scarce resources of time and money\n\nUpon completion of this NO-COST webinar you should be able to: \n\nBecome familiar with the definition of a Value Proposition Design and why it is considered such a “bedrock principle” for any business venture\nUnderstand 3 specific benefits VPD brings to your business\nSee how it is one of the very first actions you should take to begin forming your ideas around a product or service you believe to be a viable business\nUnderstand the relevance of the Value Proposition Design (VPD) to your business\nBecome familiar with the 8 steps to building / refining a VPD for your business\nSee a list of 10 characteristics of a great Value Proposition Design\nBecome familiar with the ways in which the VPD can impact and inform your communication tactics and strategy\nFollow a “use case” to help illustrate how the VPD can inform your marketing strategy\nAnswer your specific questions about VPD along during the webinar\n\nTHERE IS NO COST to ATTEND; but REGISTRATION IS REQUIRED. \n\nREGISTER\n\n  \nSpeaker: George Siragusa – Senior Business Advisor\, Mason SBDC\, Adjunct Professor\, George Mason University teaching Entrepreneurship for Engineers at the School of Engineering\, and Senior Mentor for 3 area Startup Venture Accelerators \nCo-sponsor(s) & Partner(s): Prince William County Department of Economic Development & Prince William Chamber of Commerce \nCancellation Policy: Contact the Center regarding cancellation earlier than 24 business hours prior to event. Kindly email – help@masonsbdc.org (preferred) or call 703-261-4105 to notify the team. \nSpecial Instruction: This live webinar will be presented via Zoom. Webinar access details (Zoom invitation) will be provided after registration. \n\n  \nFee: No Cost
URL:https://dev.cvsbdc.laughingrhino.com/event/building-your-value-proposition-design-vpd-webinar-live-pw-2/
LOCATION:Online
CATEGORIES:Managing a Business,Online event
ATTACH;FMTTYPE=image/png:https://dev.cvsbdc.laughingrhino.com/wp-content/uploads/2022/12/mason-sbdc-logo.png
ORGANIZER;CN="Mason SBDC":MAILTO:help@masonsbdc.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240515T110000
DTEND;TZID=America/New_York:20240515T120000
DTSTAMP:20260412T020345
CREATED:20240509T152943Z
LAST-MODIFIED:20240509T152943Z
UID:15216-1715770800-1715774400@dev.cvsbdc.laughingrhino.com
SUMMARY:User Experience: Why It Matters for Your Small Business Website!
DESCRIPTION:Is your website easy to use? Can visitors find what they are looking for? Are they able to complete transactions without an issue? \nWhether highlighting your expertise\, facilitating sales or providing options to contact you\, the user experience of your business website matters. Join Lisa D. Dance\, an experienced UX Research Consultant\, as she shares actionable tips on making your website easy to use without breaking the bank. \nAfter you register\, you will be able to see the designated link for the scheduled Zoom meeting on your screen\, as well as in your registration confirmation email. Please email mnolde@capitalregionvasbdc.com with any questions about this webinar. \n**Attendees are requested to avoid using AI recording software during the webinar\, as SBDC programmatic requirements include confidentiality of information for all participants in our program. If an attendee refuses to comply with this request\, they will be asked to leave the live webinar. \nRegister\n\nAbout Lisa D. Dance: \nLisa is a UX Research Consultant/Founder at ServiceEase\, where she helps businesses and non-profit organizations create online and offline experiences that don’t frustrate or harm people. Key services she offers include UX Audits\, customer interviews\, and usability testing. \nLisa’s background includes working with enterprises like Indeed and Genworth as well as small to midsize businesses. Lisa earned a B.A. in Political Science\, a Post BA Certificate in Marketing\, and a Specialization Certificate in Interaction Design. Lisa is the author of “Today is the Perfect Day to Improve Customer Experiences” and contributes articles to CMSWire. \nFee: No Cost
URL:https://dev.cvsbdc.laughingrhino.com/event/user-experience-why-it-matters-for-your-small-business-website/
LOCATION:Online
CATEGORIES:Marketing and Sales,Online event
ORGANIZER;CN="Capital Region SBDC":MAILTO:info@capitalregionvasbdc.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240516T120000
DTEND;TZID=America/New_York:20240516T130000
DTSTAMP:20260412T020345
CREATED:20240509T153206Z
LAST-MODIFIED:20240509T153206Z
UID:15218-1715860800-1715864400@dev.cvsbdc.laughingrhino.com
SUMMARY:Home-Based Business: Managing Time & Interruptions
DESCRIPTION:Grab your lunch and join us for practical insights on management time and minimizing interruptions in your home-based business. \nLearn effective strategies to prioritize tasks\, optimize productivity\, and maintain focus amidst distractions. \nGain valuable techniques to enhance efficiency and achieve your business goals from the comfort of your home office. \nRegister\n\nSpeaker(s): Charlotte Moore\, Owner – MyActiveChild.com \nCo-Sponsor(s): Co-Sponsored by the Peninsula Home-Based Business Network (York County\, Hampton\, James City County\, Williamsburg\, Poquoson\, Newport News\, & Gloucester departments of Economic Development) \nQuestions? Please call Lori Dunn 757-664-2592 Ldunn@hrchamber.com \nFee: No Cost
URL:https://dev.cvsbdc.laughingrhino.com/event/home-based-business-managing-time-interruptions/
LOCATION:Online
CATEGORIES:Managing a Business,Online event
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240516T130000
DTEND;TZID=UTC:20240516T130000
DTSTAMP:20260412T020345
CREATED:20240508T170218Z
LAST-MODIFIED:20240508T170218Z
UID:15192-1715864400-1715864400@dev.cvsbdc.laughingrhino.com
SUMMARY:How to Create a LinkedIn B2B Marketing Strategy for Your Business
DESCRIPTION:LinkedIn is the world’s largest professional networking platform and marketing on LinkedIn can generate more leads than some of the top social media platforms\, especially for for B2B marketers. \nIf you want to grab the attention of top-level executives\, then you should work on your LinkedIn marketing strategy. In this webinar\, our expert presenter will explain how you can use LinkedIn as an effective marketing tool to grow your business. \nWhat you’ll learn:\n \n\nWhy LinkedIn can be an effective marketing tool\nWhat you should have on your LinkedIn profile\nHow and why to create your company page\nFinding LinkedIn groups and making connections\nLinkedIn posts\, engagement and the unique LinkedIn algorithm\n\nLive attendees will receive free business resources and a link to this webinar recording. \n\nREGISTER
URL:https://dev.cvsbdc.laughingrhino.com/event/how-to-create-a-linkedin-b2b-marketing-strategy-for-your-business/
LOCATION:Online
CATEGORIES:Marketing and Sales,Online event
ATTACH;FMTTYPE=image/png:https://dev.cvsbdc.laughingrhino.com/wp-content/uploads/2024/05/Linkedinmarketing.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240516T130000
DTEND;TZID=UTC:20240516T130000
DTSTAMP:20260412T020345
CREATED:20240508T171242Z
LAST-MODIFIED:20240508T171535Z
UID:15195-1715864400-1715864400@dev.cvsbdc.laughingrhino.com
SUMMARY:Google Analytics for Small Businesses - How to Improve Your Website Traffic
DESCRIPTION:To maximize your business website’s return on investment\, you need to be able to track its performance. Google Analytics allows you to see where your website traffic is coming from\, identify your top-performing channels and gain insight into your visitors’ behavior. \nIn this webinar\, you’ll learn the basics of Google Analytics\, how to track your website’s performance\, and how to turn these insights into action. Finally\, you’ll learn how to increase leads and sales using the data you collect. \nLearning objectives: \n\nHow to set up Google Analytics for your website\nHow tracking conversions can guide your marketing strategy\nWhich analytics reports you should focus on\nHow to enhance both your website and marketing campaigns using the data you’ve collected\n\nLive attendees will receive free business resources and a link to this webinar recording \n\nREGISTER\n\n\n\nPresenter\n\nNicole McCullum\n\nFounder\nCaptivate Designs\, Inc\n\n\n\n \nNicole McCullum is a 2x Entrepreneur\, Speaker and Digital Marketing Strategist\, Nicole McCullum has been at the forefront of internet marketing for over a decade helping businesses leverage the internet to grow. Nicole has trained thousands of small business owners and marketing professionals from companies such as well\, Michael Kors\, Gucci\, Pfizer\, Prudential and Financial Times on digital marketing and SEO. Nicole has also contributed as an expert on Forbes\, Inc.com\, Bloomberg BusinessWeek\, Huffington Post\, Black Enterprise\, The Wall Street Journal\, The Daily Telegraph UK\, and other business publications.
URL:https://dev.cvsbdc.laughingrhino.com/event/google-analytics-for-small-businesses-how-to-improve-your-website-traffic/
LOCATION:Online
CATEGORIES:Marketing and Sales,Online event
ATTACH;FMTTYPE=image/webp:https://dev.cvsbdc.laughingrhino.com/wp-content/uploads/2024/05/GettyImages-1488294044.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240523T110000
DTEND;TZID=America/New_York:20240523T120000
DTSTAMP:20260412T020345
CREATED:20240509T153624Z
LAST-MODIFIED:20240509T153624Z
UID:15220-1716462000-1716465600@dev.cvsbdc.laughingrhino.com
SUMMARY:Opening Up Shop: Practical Advice for Starting Your Craft Beverage Production Business
DESCRIPTION:The process of launching a production business is complicated to say the least. Simultaneously building a brand\, developing quality products\, and managing the demands of regulators\, contractors\, zoning boards\, and other stakeholders can feel overwhelming\, but advanced planning and the right team can reduce the friction considerably. \nIn this webinar\, CBA Manager Chris Van Orden will ask craft brewer and consultant Greg Fleehart to share his experience successfully opening multiple breweries in Virginia and tips for producers-in-planning. \n\nA confirmation email with the Zoom login information will be sent after registration – a day before before the event – please be on the lookout for it. \n\nRegister\n\nSpeaker: Greg Fleehart is an award-winning professional brewer with over 15 years’ experience in in Washington State and Virginia. He has built out and operated multiple breweries and has consulted for successful start-ups\, bringing expertise and an eye for efficiencies and quality. Currently he is working on opening Old Rappahannock Brewing in Warsaw\, VA\, and continues to consult with small to medium sized breweries on quality\, process efficiencies and brand development. \nFee: No Cost
URL:https://dev.cvsbdc.laughingrhino.com/event/opening-up-shop-practical-advice-for-starting-your-craft-beverage-production-business/
LOCATION:Online
CATEGORIES:Managing a Business,Online event
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240523T123000
DTEND;TZID=UTC:20240523T133000
DTSTAMP:20260412T020345
CREATED:20240329T140736Z
LAST-MODIFIED:20240329T140736Z
UID:14917-1716467400-1716471000@dev.cvsbdc.laughingrhino.com
SUMMARY:Combating Social Engineering Attacks
DESCRIPTION:Learn strategies for mitigating escalating cybersecurity threats!\nAs social engineering attacks continue to evolve and escalate\, businesses must arm themselves with effective defense strategies. This comprehensive resource delves into the world of social engineering\, offering insights into the latest tactics used by cybercriminals to manipulate employees and gain unauthorized access to sensitive information. With the right knowledge and proactive measures in place\, businesses can strengthen their security posture and safeguard against the ever-growing menace of social engineering attacks. \n\n\n\nREGISTER\n  \n\n\n\nSpeaker: Quiana Gainey\, Virginia SBDC Cyber Industry Expert \nA confirmation email with the Zoom login information will be sent after registration – a day before before the event – please be on the lookout for it.\n\nFee: No Cost
URL:https://dev.cvsbdc.laughingrhino.com/event/combating-social-engineering-attacks/
LOCATION:Online
CATEGORIES:Cybersecurity,Online event
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BEGIN:VEVENT
DTSTART;TZID=UTC:20240529T100000
DTEND;TZID=UTC:20240529T120000
DTSTAMP:20260412T020345
CREATED:20240223T144711Z
LAST-MODIFIED:20240223T144711Z
UID:14767-1716976800-1716984000@dev.cvsbdc.laughingrhino.com
SUMMARY:Building your Business Performance Dashboard Metrics - A Step by Step Guide - *Live Webinar* - PW
DESCRIPTION:Topic: Start-up Assistance\n\nPromotional Video HERE \nWebinar Learning Objectives \nPlease join Senior Business Counselor\, and Adjunct GMU Professor George Siragusa\, on Wed\, November 16th\, 2022\, as he guides you through a step-by-step process of building a business performance dashboard\, complete with relevant metrics\, that is invaluable to meet your strategic and tactical goals and objectives. This webinar is extremely useful for early stage companies\, growth\, or even mature businesses! During this NO-COST webinar you should be able to: : \n\nSee what business dashboards look like\nUnderstand why a “scorecard” is important\nBecome familiar with the principles that guide your 1st dashboard draft\nKnow how to get started and begin building a dashboard for your business\nDecide on a group of simple but important key metrics\nSee what software is available\, making scorecard development easier\nLearn how and when to use these new business metrics with your business team\nSee how dashboard insights can make a positive impact on your business performance\nAND… hear answers to many of your business briefing questions in real time!\n\nTHERE IS NO COST to ATTEND; but REGISTRATION IS REQUIRED. \n\n\n\n\nREGISTER\n\n  \n\n\n\n\nSpeaker: George Siragusa – Senior Business Advisor\, Mason SBDC\, Adjunct Professor\, George Mason University teaching Entrepreneurship for Engineers at the School of Engineering\, and Senior Mentor for 3 area Startup Venture Accelerators. \nCo-sponsor(s) & Partner(s): Prince William County Department of Economic Development & Prince William Chamber of Commerce \nCancellation Policy: Please provide 24 business-hours notification prior to event. Kindly email – help@masonsbdc.org (preferred) or call 703-261-4105 \nSpecial Instruction: This live webinar will be presented on the Zoom platform. Webinar access details (Zoom invitation) will be provided after registration. \nFee: No Cost
URL:https://dev.cvsbdc.laughingrhino.com/event/building-your-business-performance-dashboard-metrics-a-step-by-step-guide-live-webinar-pw-2/
LOCATION:Online
CATEGORIES:Online event
ORGANIZER;CN="Mason SBDC":MAILTO:help@masonsbdc.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240530T110000
DTEND;TZID=America/New_York:20240530T120000
DTSTAMP:20260412T020345
CREATED:20240509T153824Z
LAST-MODIFIED:20240509T153824Z
UID:15222-1717066800-1717070400@dev.cvsbdc.laughingrhino.com
SUMMARY:Trade Talk: De-Risking Your International Sales
DESCRIPTION:Nonpayment has always been one of the biggest risks and concerns for exporters. While cash in advance or a letter of credit are often seen as effective ways to mitigate risk\, they are not without their own drawbacks. To be successful in foreign markets\, exporters need to find solutions that protect themselves without putting their client in an unfavorable position. This is where export credit solutions can be a powerful tool for exporters. Export credit insurance can even be used by savvy exporters to expand their borrowing base with their bank. \nIn this webinar\, IBD Director Aaron Miller will speak with John Strayhorn of Global Insurance Services to explain the many ways export credit insurance can position the exporter for stronger growth overseas. \n\nA confirmation email with the Zoom login information will be sent after registration – a day before before the event – please be on the lookout for it. \n\nRegister\n\nSpeaker: John Strayhorn is the Founder and President of Global Insurance Services\, LLC. which was established in October 2001. Global Insurance Services is a domestic/export credit insurance\, trade finance\, cargo/vessel and political risk insurance brokerage firm located in Ellicott City\, Maryland. John is a member of the Maryland/DC District Export Council and serves as the State of Virginia Designated Export Credit and Political Risk Insurance Trade Partner for the Virginia Economic Development Partnership Program. \nFee: No Cost
URL:https://dev.cvsbdc.laughingrhino.com/event/trade-talk-de-risking-your-international-sales/
LOCATION:Online
CATEGORIES:International Trade,Online event
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240530T130000
DTEND;TZID=UTC:20240530T130000
DTSTAMP:20260412T020345
CREATED:20240508T172039Z
LAST-MODIFIED:20240508T172039Z
UID:15200-1717074000-1717074000@dev.cvsbdc.laughingrhino.com
SUMMARY:How To Create A Marketing Plan For Your Small Business
DESCRIPTION:Are you overwhelmed by all the marketing choices for your business? Not sure how or where to spend your time and money? It sounds like you need a marketing plan! Without a plan in place\, you could potentially waste thousands of dollars and hundreds of hours trying to grow your business. \nIn this webinar\, professional marketing coach and expert Patty Ross will help you create a marketing plan\, define your brand\, determine your audience and find where to advertise to get a positive return on investment. \nA well-executed marketing plan will help you: \n\nDefine your business strengths\, weaknesses\, opportunities and threats\nSet goals for marketing your business\nDefine your target audience\nCreate your Unique Selling Proposition based on competitor analysis\nMeasure and Optimize your Marketing Efforts\nDefine your brand with proper visuals and messaging\nDetermine the tools you will need to execute your marketing plan\n\nLive attendees will receive free business resources and a link to this webinar recording \n\nREGISTER\n\n\n\nPresenter\n\n\nPatty Ross\n\nFounder\nGolden State Marketing and California Wine Marketing\n\nPatty has well over 20 years of experience in marketing and has been in the online space since 1998 when she developed an e-commerce program for a gourmet gift company into a million-dollar business. \nShe has spent 16 years helping the wine industry gain traction online and has since branched out to help other industries grow their brands including financial\, legal\, health and beauty\, motorsports\, landscape design\, CBD\, restaurants\, political activism\, and nonprofits. \nGolden State Marketing and her other business\, California Wine Marketing\, were founded in 2006. Patty enjoys speaking on various marketing topics to help business owners understand the importance of marketing their brands online and offline.
URL:https://dev.cvsbdc.laughingrhino.com/event/how-to-create-a-marketing-plan-for-your-small-business/
LOCATION:Online
CATEGORIES:Marketing and Sales,Online event
ATTACH;FMTTYPE=image/webp:https://dev.cvsbdc.laughingrhino.com/wp-content/uploads/2024/05/GettyImages-1296271333.webp
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