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X-ORIGINAL-URL:https://dev.cvsbdc.laughingrhino.com
X-WR-CALDESC:Events for Central Virginia Small Business Development Center
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DTSTART;TZID=UTC:20230207T090000
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SUMMARY:Understanding Your Customers and Market
DESCRIPTION:Founder’s Series Session 1\nIs your business concept the right idea\, at the right time for your industry?\nAre the features attractive to customers and do they care enough to change current habits?\n\nIs your addressable market big enough to generate adequate revenue for a successful business? Our research tools can help you decide.\nHave you conducted “customer discovery” for feedback on your offering and to know who will buy and how they will buy?\n\nIn this workshop\, we talk about industry knowledge\, communication with target customers to optimize your product or service offering and honing in on the ideal market(s). \nREGISTER\nPresented by: \nJosh Green\, Director\, Innovation Commercialization Assistance Program (ICAP)\, is a mentor and entrepreneur whose career has primarily focused on business and organizational development. He is currently the Director of the Innovation Commercialization Assistance Program (ICAP) – a program of George Mason University and the Virginia SBDC. ICAP works with early-stage technology and innovation-driven companies to validate their market on their path toward venture investment and scaling. For almost 15 years\, he has advised private companies and nonprofit organizations across the United States in a wide array of industries.    \nJosh is also a founding member of a startup that produces a high-performance and environmentally safe hydraulic fluid\, as well as an aerospace startup that manufactures next-generation unmanned systems.    \nJosh received his undergraduate degree from the University of Arizona and an MBA from the University of Nevada.  \n\n*More information on the Founder’s Series and Entrepreneurship certificate can be found here.* \nAdditional Founder’s Series classes currently scheduled: \n\nFeb 14: Pricing\, Costs\, and Launch Preparation\nFeb 21: Marketing\, Sales\, and Your Brand\nFeb 28: Planning for Success\nMar 7: Money and Recordkeeping
URL:https://dev.cvsbdc.laughingrhino.com/event/understanding-your-customers-and-market/
LOCATION:Online
CATEGORIES:Managing a Business,Online event
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ORGANIZER;CN="Central Virginia Small Business Development Center (CVSBDC)":MAILTO:events@dev.cvsbdc.laughingrhino.com
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